Strategic Focus – Build to Scale – Data Driven
Market growth for a new product or service is often limited by market distractions, unreliable data, or systems not built to scale. We help companies build data-driven strategies focused on client acquisition and sales development supported by the technology and operations necessary to create profitable growth.
“We’ve worked on a few marketing projects with Hamer Marketing Group. Kyle has been a constant treasure trove of smart intellect and understanding of the startup space. Our team appreciates his work ethic, integrity and skill set to help us optimize our strategy. We highly recommend Hamer Marketing Group without reservation.
COURTNEY CALDWELL
COO SHEARSHARE
Data-Driven Marketing
Marketing today has grown beyond PPC (Pay-per-click), SEO (Search Engine Optimization), Social Media, and emails – it’s about creating experiences for each prospect in their journey. Gain confidence in your go-to-market strategy using the Growth Marketing methodology to identify critical experience points and the related data. Our team of skilled strategists partner with your executive team and department leaders to break down data silos and build your data-driven strategy.
Scalable Revenue Technology Systems
Each department has tools and technologies required for success, and too often these tools don’t talk to one another. Companies with tightly aligned revenue operations teams and supporting technologies grow quickly through process alignment, streamlined data structure/tagging, and operational clarity. Before your company decides on a new technology to support your sales, marketing, and customer service team, schedule a call with our software experts. We believe in more cases than not, companies can buy what they need “off-the-shelf” and can limit their customization of the software.
Create Profitable Growth
Creating growth with a loss leading product or service has it’s place. If you’re not one of the companies with the luxury of losing money before you make it, you’re what is called a boot-strap. There is no shame in making money as you grow. Partner with Hamer Marketing Group to maximize ROI by channel, drive demand, increase sales velocity, using reduce wasted marketing spend. We look at your conversion rates across the customer journey and channel to identify areas of improvement. Often this means an optimization of your PPC, a modification in your message and position, or creating personalize lead nurture programs across online and offline channels.
The Clients
Key Services
Fractional CMO
Balance the art and science of marketing and build a bullet proof go-to-market strategy for your brand. To build a great strategy, your marketing partner must understand every aspect of your business as if they are your CMO. Chief Marketing Officers know each interaction matters; the phone call with the receptionist, the email from the sales rep, the digital ad on social media, or the piece of content on your blog.
Marketing Technology Consulting
Gone are the days of traffic growth as the only KPI for success. Good marketing is about creating a personalized experience for each buyer on their journey to choosing you. Today’s Marketing Technology promises significant improvement in personalized experiences for each brand. Our experienced marketing team assists identifying, selecting, implementing, and managing marketing technology for your needs.
Articles
EXPLORE HOW PROCESS IMPROVEMENT ACROSS REVENUE OPERATIONS, MARKETING AUTOMATION AND CRM TOOLS, AND CREATING DATA INSIGHTS DRIVE BUSINESS GROWTH.
Services
UNLEASH YOUR BRAND’S POTENTIAL WITH OUR SERVICES BUILT TO DRIVE PROFITABLE GROWTH IN SALES, MARKETING, AND OPERATIONS.
